NBAU Blog
Winning the hearts and minds of middle managers
In the second year of the pandemic, the old problem of an absent manager acquires a new urgency. Here are some idea starters on how organizations can rally their mid-level cadre to push through the fatigue of a long-haul crisis.
Building trust inside out: new frontier in comms
When Amazon’s CEO Jeff Bezos said: “We seek to be Earth’s most customer-centric company” two decades ago, it was a bold claim. Today, we’d be hard-pressed to find an organization that doesn’t put its customers first. The argument of this blog: to be customer-centric, organizations must become employee-centric first.
Getting the C right in the C-suite: Why it’s always personal
As much as we hear “nothing personal” at work, it’s always personal – or we don’t care. The C in the C-Suite could stand for Connection. Getting it right is about finding your way to stay true to your audience.