What is NBAU?
Not Business As Usual.

Why NBAU? Because there’s no such thing as business as usual. Not for leaders who think ahead and see a landscape of opportunity – and risk – across an uncharted global space.

Advisory. Training. Readiness.

Complex challenges test leadership, reputation and trust. To emerge stronger, you need resilience – and a partner who understands the stakes.

We support leaders and organizations facing complex risks and high-pressure decisions.

Our work focuses on crisis resilience, strategic communication and stakeholder engagement as leadership disciplines.

We examine issues within a broader systemic context, ask hard questions and pursue solutions that cut across silos – strengthening your capacity to act, not just react, in the face of both opportunity and risk.

We work with you to build resilience before, during and after adverse events through planning, training and scenario exercises that broaden your understanding of crises – and enable positive action in disrupted environments.

Our media training programs equip you with the tools and confidence to tell your story in high-stakes situations.

Ready to start your resilience journey? Email nsmalyuk@nbau.ca to book a complimentary one-hour consultation.

 

 
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Services

Customized consulting, stakeholder engagement, training and coaching programs to move on your business priorities, foster communication excellence, and build trust.

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NBAU blog

Resources for leaders and communicators to help people understand each other, build resilience, turn crises into opportunities, and thrive in different scenarios of change.

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About Natalia Smalyuk

A trusted advisor, trainer and coach passionate about helping diverse leaders grow, build their brands, accomplish their missions and live their dreams.

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Let’s Chat

Please feel free to write, call, request a training or invite to speak. I’d love to hear from you!

 “When written in Chinese, the word ‘crisis’ is composed of two characters. One represents danger and the other represents opportunity."

- John F. Kennedy